After their successful partnership with Mobile Legends that saw official apparel for the hit mobile game become available to the gaming public, Philippine Technical Fashion Brand SNK ATK (pronounced as Sneak Attack) has gone one step further as it has secured an investment from 1fluence Holdings to ” pursue technical clothing and exploring fashion in the metaverse.”
With this new partnership, 1nfluence Holdings and SNK ATK will create an evolution of Filipino creativity through stylish technical apparel, but also create new experiences with digital fashion and more in the metaverse.
“We share the same vision with the founding partners of SNK ATK in pioneering technical fashion combined with digital technology,” said Carlo Ople in a statement. “There’s also a lot of potential synergy with our content and talent management groups so we’re excited to collaborate and build on each other’s strengths.”
SNK ATK CEO Dwight Santos states “Finding a partner that shares the same vision is difficult, which is why we are happy to have Carlo join us in SNK ATK.” Dwight further states; “Our partnership with Carlo comes at a perfect time – with his businesses already dabbling in NFTs and the metaverse, we want to create new ways of experiencing SNK ATK as clothing, collectibles, and innovative tech.”
You may ask what does this have to do with gaming? Well, nothing, just yet… The brand has been known to create apparel through collaborations and with this development, they’re now given more opportunities which will eventually open up avenues into the gaming industry.