Horizon Forbidden West Asia Marketing In Full Swing

Happy Horizon Forbidden West day to everyone who has been eagerly awaiting the release of the much-awaited sequel!

Sony and Guerrilla Games know that this one is truly special, and they’ve prepared a number of marketing activations throughout Asia to celebrate the occasion.

Horizon Forbidden West Asia Marketing

First off, there’s a life-sized Clawstrider statue over at the 1st floor Atrium Square of Lotte World Mall in Seoul, South Korea. The detail of the statue is exquisite, and it is because it was built in close collaboration with Guerrilla Games, showcasing the Clawstrider in all its glory, featuring razor-sharp plates and vicious claws.

For those wanting to check it out, the statue will be displayed until March 2, 2022.

For those looking for a more digital touch, Sony has collaborated with various prominent artists across Asia, namely – Ravee of Titans (Thailand), Ann Maulina (Indonesia), Lee InHyuk (South Korea), VOFAN (Taiwan), and Little Thunder (Hong Kong). Artist profiles can be seen here.

You can view their special illustrations of Aloy below, and they’re truly fantastic!

To cap things off, if you’re looking to get artistic yourself, you can check out the special Papercraft guide prepared by Sony to create these fearsome machines right in the comfort of your own home.

You can start downloading them from the links below:

Horizon Forbidden West is now available for the PlayStation 4 and PlayStation 5.

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