On March 8th, 2024, SEGA Singapore hosted an exclusive invite-only press event in Bangkok, Thailand.

The event was a vibrant celebration, featuring multiple themed on-site activities centered around popular game titles including Like a Dragon: Infinite Wealth, Persona 3 Reload, and Sonic Superstars. These games have achieved remarkable milestones, with both Persona 3 Reload and Like a Dragon: Infinite Wealth selling over 1 million copies within their first week of release.

Attendees at the event had the opportunity to immerse themselves in the world of gaming, exploring iconic in-game props and experiencing firsthand the excitement that these titles have generated in the gaming community. SEGA’s commitment to excellence and innovation was evident throughout the event, making it a memorable occasion for all involved.

Other spotlight activities included:

SEGA and Friends Photobooth – Press and other guests were able to take photos along with props from their favorite SEGA series. Each shot came with a physical photograph that visitors could bring
home as a souvenir.

Mini Game Competition and Prizes – A Series of exciting challenges kept competitive attendees occupied throughout the night. This included high-score and speed challenges, namely a Sonic Superstars Time Attack and a high-score challenge featuring the mini-game “Crazy Delivery” from Like a Dragon: Infinite Wealth. RPG fans were also able to show off their battle prowess in a Persona 3 Reload Boss Battle Challenge.

Sonic the Hedgehog Appearance – Everyone’s favourite blue blur made a special appearance at the event. Influencers and guests had the opportunity to snap a selfie with Sonic himself and share the excitement with their followers.

SEGA is also expected to hold more press and fan-facing events in the future so be sure to follow the SEGA Asia Facebook Page and the YouTube channel for the most up-to-date announcements.