Leading up to the launch of the Series X, Microsoft has been making small moves here and there to up the experience for the consumers. First was lumping in xCloud to be a free add on for Game Pass Ultimate subscribers, which we tried and are rather impressed with.

In a recent discussion with famous Xbox personalities, the new Microsoft store was previewed, which starts at around the 24:10 mark , but you can also watch the whole video HERE:

According to an official post by Microsoft, this is “A completely rebuilt experience designed to be faster, safer and easier to use than ever before.” The new store is pegged as more than twice as fast as before, also putting an emphasis on making searching for relevant content easier for the users. A few of the revisited and improved features are as follows:

• With the redesigned search functionality, it’s easier to filter your results.
• Guided by your feedback, we rebuilt the Wish List. You can now easily add new games to your Wish List and quickly check your list content (including keeping tabs on any sale pricing for your Wish List items).
• The updated shopping cart makes it easier to add items to your cart as well as view the items in your cart before and during purchase.
• We’ve also made it easier than ever to shop across four generations of great Xbox content by enabling customers to view pricing while browsing for new Xbox One games and backward compatible Xbox 360 and original Xbox titles, as well as add these games to your Wish List or shopping cart.

The revamped store will be available in beta starting August 5 for select Xbox Insiders.