First-ever SEGA Pop-up Shop Launches in China, Open Until March 2025
In a nutshell
- SEGA’s first-ever pop-up shop in China will be open from January 25 to March 15, 2025, at Bailian ZX Creative Centre on Shanghai’s Nanjing Road Pedestrian Street.
- The shop features merchandise, game demos, and photo ops from SEGA and ATLUS’s popular franchises.
SEGA has announced the opening of its first-ever pop-up shop in China on January 25 and will remain until March 15, 2025.
The shop is inside Bailian ZX Creative Centre, a shopping mall on Shanghai’s iconic Nanjing Road Pedestrian Street.
Interested customers can step into the exciting universe of SEGA and ATLUS’s beloved franchises, such as Like a Dragon, Sonic the Hedgehog, the Persona series, Metaphor: ReFantazio, and HATSUNE MIKU: COLORFUL STAGE. Those willing to take the trip before the store closes will enjoy an incredible in-store experience filled with fantastic merchandise, engaging game demos, fun photo ops, and so much more.
Check below for full details of the pop-up store:
- Location: 1F Bailian ZX Creative Centre, No 340-372 East Nanjing Road, Huangpu District, Shanghai, China
- Duration: January 25, 2025 – March 15, 2025
- Official Social Media
